Actually Santa Clause did not wear red and had no specific color and was often dressed up in red, blue, green, or purple. Until a Boston printer named Louis Prang introduced the English custom of Christmas cards to America, and in 1885 he issued a card featuring a red-suited Santa. This version of Santa was then starting to replace all other colored Santa Clauses.
Although some people believe the red Santa Clause was made by the Coca Cola Corporation, this is not true, although Coke helped in making the red Santa Clause the more ubiquitous as they used the red Santa Clause in their marketing campaigns as early as the 1930s. And that kind of closed the choices of colors and red is already like the uninanimous known color of Santa Clause.
I wonder what would have happened if an artist kept using other colors and Pepsi would be the first one to use Santa Clause massively in their marketing campaigns? A blue Santa would emerge?
Here is a video greeting by people I used to work with. I guess all we need is a blue Santa to brighten up our day.
Coke and Pepsi are registered trademarks of their respective companies. Benj Arriola thinks the people working at Geary Interactive are cool. Benj Arriola is no longer connected in anyway to Geary Interactive except for maintaining friendship with the people that work there.
Colors on Santa Clause if Pepsi was first to use Santa Clause in their marketing campaigns is just my personal opinion and do not reflect the opinions of any company mentioned, nor their management, staff and employees.